Here’s the thing: having the right goals is crucial for any team’s success — not just a sales team. 

Without a measurable outcome in mind, your team might as well be throwing darts in the dark. As team leads though, it’s your responsibility to help your teams set and achieve goals based on one or more salient metrics. 

The question now is: which of the metrics are the most beneficial for creating solid, actionable goals? To answer that, we surveyed over 35 experts to learn their tips and advice on setting a sales goal. This post covers what they had to say. 

To begin with, all our respondents agree that setting sales goals is extremely important — to the point that they determine your team’s performance.

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