The problem is that these companies can’t always afford to hire a full-time sales leader. If they do, then the job is split up between sales calls and leading the rest of the sales force. That’s not always a great solution. “Fractional sales leaders are a question of financial viability,” Vendux co-founder and managing director Henning Schwinum explained on this episode of the Publio Podcast.
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What happens when a global business leader with decades of sales experience, management, and marketing crosses the path of Jason? Well, it’s magical. This video interview between Henning Schwinum Co-founder & Managing Partner of Vendux and Jason Kramer, founder of Cultivize has condensed years of their experience into 30 minutes with tips you can apply in your business today!
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In this episode we delved into the tenacity and commitment needed to find success, finding the right sales leader to write your sales playbook, and finding partners that complement what you do. We also talked about how fractional executives make more sense in a post-covid world.
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