Stop Losing Sales Leaders in 2025: How Manufacturing SMBs Are Winning the Talent War Without Breaking the Bank

As manufacturing gears up for 2025, business owners like you face a critical decision point. While your production lines might be ready to meet demand, there's a more pressing question keeping you up at night: Who among your sales representatives will lead your sales team through this crucial growth period?

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Five Tips for Working with a Fractional Sales Leader: What to Expect From Me

As an experienced fractional sales leader, I understand that startups need swift, effective strategies to accelerate sales growth without a full-time commitment.

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How to Ensure the Success of a Fractional VP Sales

A Fractional VP Sales comes into a company without roots. So, how can they be successful when they aren't embedded in the company's culture or structure? The team knows they won’t be around long.

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Approaching the First 60 days in a New Role as a Seasoned Fractional Sales Leader vs a Full Time Sales Leader

In the first 60 days of a new role, a seasoned fractional sales leader and a full-time sales leader approach the role with distinct objectives and timeframes, each adapting their strategies to achieve success based on their unique role.

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I Will Not Fumble This Question Again

I fumbled… I talked about the fact that we are a small and newer business, that the founder and partner at the time were both older white males, that sales to this day is a white and male-dominated space, that our roster of executives is diverse, and that we can purposely match on DEI criteria.

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The State of Fractional Executives Around the World

North America and Western Europe are leading the way. And as globalization and digital transformation continue, the demand for flexible executive talent growing, leading to broader adoption worldwide.

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Fractional CSO: “Best of the Best” or the Perfect Match?

I was recently asked if I would provide the “best of the best.” To me, this label of absoluteness is ridiculous, and in the context of finding the right Fractional CSO for an individual business it makes no sense.

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