The Needle Does Not Move Itself

How to Make a Noticeable Impact Within a Company

“They're drinking in the bar! Celebrating our sinking! Not yet, my friends. Not yet!”

from Das Boot

Recall the scene from “Das Boot” where the submarine had sunk to the seabed, far deeper than it was designed for. The crew anxiously watched the analog depth gauge, hoping for any movement. When the needle finally flickered, they cheered, recognizing their improved situation.

"Move the needle" means making a noticeable, measurable change, typically a positive one. This idiom became popular in business, where the fundamental question is how to make an impact on the company. Because success in business demands significant, noticeable achievements.

And that does not happen by itself, the needle does not move without action. For any organization, success is likely to occur when everyone is watching and moving the same needle. A meaningful contribution (followed by recognition and appreciation) is based on a mutual understanding of what’s important and how it is being measured.

One example of moving the needle in the workplace involves employees wanting recognition for their hard work. This is not just about their growth potential or intelligence; to be appreciated and for the organization to grow, employees need to focus on where and how they are making measurable progress.

When seeking to improve in any area, the goal should not be to find a revolutionary approach but to make incremental improvements. Each small enhancement in the process can have a substantial impact on overall results.

In today's information-rich world, it's easy to become overwhelmed when learning a new skill. The key is to take strategic action, ensuring that any efforts to move the needle are headed in the right direction. Simply acting is not enough; it must be thoughtful and deliberate.

In some companies, particularly at Microsoft, the phrase "move the needle" is popular jargon. It means to generate a noticeable improvement, making a perceptible difference in performance. Moving the needle can be an everyday practice. It requires commitment to continuous improvement and developing systems that create meaningful changes. Success isn't always about major milestones; it can come from enjoying simple, significant moments in life.

The internet is full of advice on how to move the needle, often presented in lists tailored to specific situations. The common theme is that the needle does not move on its own; it requires a deliberate effort.

Find out how a Fractional Sales Leader can help you move the needle in Sales.