Posts tagged discount
3 Top Hacks for Your Sales Pipeline During an Economic Downturn
3 Top Hacks for Your Sales Pipeline During an Economic Downturn

I have gone through two economic downturns, the burst of the dot-com bubble in 2000 and the financial crisis in 2008. So, what are my top tips or hacks for managing your sales pipeline in an uncertain economic environment?

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Sales, Skills, Tools and Lists, Best PracticeHenning SchwinumVendux LLCpipeline, downturn, recession, process, discount, funnel
DO NOT DISCOUNT!
DO NOT DISCOUNT!

Discounting reduces the value in the eyes of your customers. And that is terrible news mid- and long-term. And even worse, it is often meaningless for the short-term. If you are successful in closing a deal by offering a discount, the psychology that is at work when you do has detrimental effects.

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Sales, Worst Practice, Best Practice, SkillsHenning SchwinumVendux LLCdiscount, pricing, confidence, weakness, value