Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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I fumbled… I talked about the fact that we are a small and newer business, that the founder and partner at the time were both older white males, that sales to this day is a white and male-dominated space, that our roster of executives is diverse, and that we can purposely match on DEI criteria.
Read MoreIn conversations with clients and prospects, the subject of industry expertise often comes up. While some clients insist they need a "sales leader with deep industry experience," others will also be quick to clarify that "industry experience is a nice-to-have, but not a must-have."
Read MoreThere is a big difference between web design, UI, UX design. Unfortunately, most people need to understand the difference and often hire the wrong person for the job. Thus, it is essential to know the difference between the three to hire the right person.
Read MoreA gifted founder CEO, often with a vague-at-best exit strategy, who’s both the lead technician and the company’s best/only salesperson. And a resistance to standardization, usually attributed to the bespoke, variable, heuristic, or technical nature of the work itself.
Read MoreWhen Founders, Owners, or CEOs comment that their Fractional Executive did not work out, when they complain equally about hiring and firing salespeople because they didn’t perform, or when the average tenure of their first full-time sales leader is somewhere between 12 and 18 months, it often goes back to not selecting the perfect match.
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