Posts by Henning Schwinum
The CEO’s Guide to Identifying a Great Sales Leader

For CEOs, recognizing and nurturing these traits within their sales teams can lead to sustained growth and a robust organizational culture. Investing in leaders who embody these qualities not only drives immediate sales performance but also positions the company for long-term success in an ever-evolving marketplace.

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The Ambivert Advantage in Sales

In the competitive realm of sales, understanding the personality traits that contribute to a salesperson's success is crucial. While diverse personalities can definitely all thrive in sales, research highlights certain characteristics commonly found among top performers.​

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Managing the Unmanageable: How to Handle Unreasonable Client Expectations

Every fractional executive eventually encounters the same scenario: a well-meaning client, confident and optimistic, presents a goal so unrealistic it could make Don Quixote blush.

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Fractional Executives: Innovation in Leadership Through the Lens of Doblin's 10 Types

Organizational Innovation at its Best. It’s Not Just One Innovation—It’s Ten. And by mapping this model onto Doblin’s 10 Types of Innovation, we gain an even broader and clearer view of its transformative power beyond cost savings or flexibility.

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Best Practices When Conducting an Expert Interview

Expert interviews are a powerful tool for gaining specialized knowledge, validating strategic decisions, and avoiding costly missteps. Whether you’re a business leader, investor, or consultant, speaking directly with an industry expert can provide insights that would take months to gather otherwise.

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A Unified Approach to Sales Leadership

By offering a unified approach to sales talent—whether through fractional executives, full-time placements, or expert advisory—we provide businesses with the right level of leadership, at the right time, in the right way.

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TAM and SAM 2.0 for Fractional Sales Leadership

To better understand the financial opportunity within this market, we attempt to calculate the Total Addressable Market (TAM) and the Serviceable Accessible Market (SAM) for fractional sales leadership, using a purely demand-centric approach.

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Do You Have What It Takes to Be a Fractional Sales Manager?

Stepping into the shoes of an interim or Fractional Sales Manager requires more than just a stellar resume. It’s a role that demands versatility, adaptability, and a high tolerance for ambiguity.

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Know + Like + Trust = Buy: The Power of Relationships in Sales

Have you ever bought something despite disliking the salesperson? If you did, you probably remember feelings of frustration, pressure, or regret. While the product itself might have been fine, the negative experience likely left a lasting impression.

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Unlocking Growth: How Fractional Sales Leadership Transforms Manufacturing Companies

In the world of manufacturing, innovation is often synonymous with product development. Companies invest heavily in R&D, refining production techniques, and optimizing supply chains. However, when it comes to organizational structures, particularly sales leadership, innovation is far less common.

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