Posts in Leadership
What Makes a Great Sales Leader? – The Ultimate Guide!

Leadership has some universal qualities. And so, this list is not the first of its kind. Many authors have compiled their personal favorites. And while, with a lot of ironies, I call this The Ultimate Guide, let me simply share my personal top 10 list relevant specifically to a sales leader.

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Understanding the Difference Between a CRO and a VP of Sales

As I meet with growth-minded Founders, Owners, and CEOs, one of the frequent topics we delve into is understanding the difference between a VP of Sales and a Chief Revenue Officer (CRO).

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The Fractional Sales Leader's Balancing Act: Consultative vs Hands-On

One theme that arises when talking to Fractional Sales Leaders is the balance between a consultative approach and hands-on involvement in their client assignments. This delicate equilibrium is crucial for delivering value, driving results, and fostering long-term client relationships.

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The Founder's Dilemma: DIY vs. Sales Experience

As a startup founder, you wear many hats, including the sales hat. In the early days of your company, you are the first salesperson. Your startup mentors at the Accelerator and your investors have told you, whether you have the experience or not, to be out there selling.

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The Needle Does Not Move Itself

"Move the needle" means making a noticeable, measurable change, typically a positive one. This idiom became popular in business, where the fundamental question is how to make an impact on the company. Because success in business demands significant, noticeable achievements.

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The Fractional Industry Needs a Unified Voice

The FLA is the thought leader and guiding force within the fractional leadership industry, uniting the diverse community of organizations and professionals. The vision is to foster collaboration, promote growth, and shape the future of the fractional leadership industry on a global scale. The FLA seeks to define fractional leadership excellence, setting the industry's gold standard.

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The Ultimate Guide to Great Sales Leadership

My philosophy on leadership was initially shaped by those latter interactions: setting meetings with VPs of Sales and Marketing, meandering through their office spaces to conference rooms, and engaging with various team members. Observing their interaction with technology and their cultural dynamics provided me with a tangible sense of the environment fostered by the leader at the helm.

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Grow Your Sales Leadership Capital

The Vision Paper outlines the tenets of the Sales Leadership model in the context of current and future trends for companies that need to manage issues outside their current capacity or their capabilities in sales leadership. It also describes this new category and approach to human capital management because growth requires an investment in Sales Leadership.

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In Search of Sales Unicorns. Apply Here.

Sales success requires a major investment of time and resources from the top. Sales leadership is all about defining the sales strategy, developing the right processes, sales tools and collateral, building a sales-driven culture, coaching, training, and of course -- ringing the bell!  

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The Pursuit of Improvement Is Endless

In business and, yes, in many other areas of life, one truth remains constant: the pursuit of improvement is endless, and it needs to be. This is particularly true when we talk about conversion rates, a vital metric that serves as a barometer for business success and efficiency.

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